Internal staff communication was a very important issue for Azzurri management. In order to keep staff updated with the latest news about the company and their fellow colleagues, a quarterly newsletter was designed, printed and posted out to all employees. The newsletter was called Blueprint, and it contained the latest business updates, employee stories, HR stories and customer wins. The newsletter was refreshed yearly to keep staff interested in reading it. Below are a selection of images showing the printed newsletters.
The newsletter template was a z-fold brochure, so it was important to consider this when laying out the text and imagery. Below are a selection of flat artworks of the newsletters.